.ai's Dramatic Growth: A Future-Proof Domain for the AI Era

In just over one month, Identity Digital’s .ai migration has already made a significant impact on the domain name industry and the Government of Anguilla (GOA), driving continued growth of the top level domain (TLD).

Artificial intelligence (AI) continues to transform industries at an incredible pace, and in response, we’re seeing the adoption of .ai by businesses, organizations, and individuals grow just as fast. Combined with Identity Digital’s management and doubled distribution channel, the top-level domain has already experienced significant growth in 2025. This promises to not only continue benefiting .ai owners but also support the GOA’s efforts to modernize .ai as a sovereign digital resource. 

Increased Growth Driven by Adoption & Expansion

With more people choosing .ai than ever before, it serves as a vital foundation for AI-driven businesses. It is now available in more places worldwide with 2x more registrars actively selling .ai domain names since Identity Digital announced its partnership with the GOA. What’s more, the adoption of .ai is at an all-time high. Compared to 2024, there has been a 46% year-over-year increase year-to-date of created domains, with Identity Digital delivering 100% more renewals than the previous year.

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This surge in numbers reflects a few things. Retailers and registrars recognize the increased support Identity Digital provides, making it easier for businesses to manage and renew their .ai domain. Additionally, with .ai now available through more registrars, accessibility for retailers has significantly increased, further driving adoption. It also indicates the growing trust in the stability, security, and long-term investment potential of .ai under the Identity Digital platform.

Mitigating Abuse of .ai 

Identity Digital’s global server network and robust anti-abuse regime mitigates threats and decreases downtime. Additionally, our Security and Domain Name System (DNS) Abuse Mitigation Team works proactively to identify and mitigate threats to registries and registrars, helping to safeguard the .ai domain from abuse.

With the increasing popularity of .ai comes a rise of cybercriminals looking to take advantage of the TLD. We are already witnessing this inappropriate use and responding quickly, including: 

• Defense Against Malware and Phishing Attacks: Through continuous monitoring, we identified compromised .ai domains which were being used to distribute malware or host phishing pages without the domain owner’s knowledge. Identity Digital notified the sponsoring registrars who worked with the registrant to successfully resolve these issues, in record time. 
• Collaboration Between Law Enforcement and GOA: When authorities alerted us to the use of select .ai domains that violated the .ai Terms of Use, Identity Digital worked with GOA to suspend those specific TLDs and stop the abusive behavior.

These ongoing efforts secure the reputation of .ai, ensuring the domain is a safe and reliable choice for businesses and innovators on a global scale.

A Stronger Tomorrow for .ai

GOA will leverage the continued growth of .ai to drive economic opportunities for the island of Anguilla, building a sustainable and prosperous future. We remain dedicated to expanding access, enhancing security, and supporting GOA in managing this high-demand top-level domain. 

At Identity Digital we believe .ai is more than just a web address. It’s a cornerstone of the AI revolution. Together with the GOA, we are enabling startups and companies across the AI ecosystem to build their businesses on a trusted and resilient platform. With record-breaking renewals and registrations, stronger security, and a commitment to innovation, Identity Digital is ensuring .ai remains the domain of choice for AI leaders. 

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